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  1. Snapchat: A Marketable Story for Your Business

    Morgan Sydlowski

    Thumbnail for article Snapchat: A Marketable Story for Your Business.

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    With only 10 seconds or less to share a photo with your friends, Snapchat has become one of the top social media outlets in the world.

    With 60 million installs and 30 million active users, Snapchat has grown to be one of the most popular social media applications. Not only is Snapchat used to communicate between friends, but also to spread news around the world.

    Snapchat your business

    Snapchat for marketing? Really? There's a section of the app - “Discover” - that allows you to see what events may be happening halfway across the world.

    If we can utilize snapchat to discover different cultures and activities, why can’t we use it so future customers can discover your business as well?

    Snapchat has come a long way since the beginning of its opening in 2011 and has evolved to become a great marketing tool for companies to advertise and promote their business and products.

    Here are a few steps to start using Snapchat as your marketing tool for success...

    Create Company Account

    Business culture is all about taking risks, right? So why not take a chance and download the free app? Create a Snapchat account in your...

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  2. Why Your Employees Are Your MVPs (Most Valued Promoters)

    Cassandra Lee

    Thumbnail for article Why Your Employees Are Your MVPs (Most Valued Promoters).

    These days “word of mouth” is one of the most powerful, if not the most powerful tool in marketing. With the overwhelming rise of social media, word of mouth has evolved from a small circulation of opinions, into a virtual, interactive, visual world. In 2014, people were found to spend an average of 1.72 hours a day on social media. It's time to take advantage of their (use of) time and stand front and center while they scroll!...

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